🔍 Trending Search TopicsHere are the skincare and beauty topics seeing a noticeable rise in search volume this week. These trends highlight what’s gaining traction and clicks across the industry, great for shaping your social posts, blog content, or newsletter angles.

S’ABLE Labs (Sabrina Elba skincare) (+4350% / +5000%)

Facial Post Idea: “Melanin-inclusive skincare is having its moment” 👉 Talk about:

• The founder story of Sabrina Elba and Idris Elba launching S’ABLE Labs to fill a gap for melanated skin types.

• Why representation in ingredients + marketing matters (and how you can mirror part of that in your treatment room or product retail).

• How you can retail or recommend a melanin-inclusive product (or at least explain to clients which product lines you carry are inclusive and why). 💬 CTA: “Want to try a skincare line designed for melanated skin? Ask me about my favourite inclusive products from S’ABLE Labs (and how they pair with your facial treatment).”

Waxer Post Idea: “Inclusive skincare meets smooth skin” 👉 Talk about:

• Post­wax skin often needs gentle, supportive skincare ,  especially if the client has deeper skin tones (where ingrown hairs or post-wax hyperpigmentation is more common).

• You can retail or recommend an inclusive skincare line (like S’ABLE Labs) as part of post-wax care / home maintenance. 💬 CTA: “Wondering how to maintain that smooth glow post-wax especially if you have deeper skin tone? Let’s chat inclusive post-wax skincare.”

Isomers skincare (+60%)

Facial Post Idea: “What are isomers in skincare ,  and why it matters” 👉 Talk about:

• Define “isomers” (in skincare context: different molecular versions of a key ingredient, may have different benefits).

• Highlight a few products you carry that use isomer technology (or explain that you seek these out).

• Explain how you integrate isomer-rich serums into your facial menu (especially for anti-aging or skin longevity). 💬 CTA: “Ready to upgrade your serum game? Book a facial and we’ll layer in one of my favourite isomer-infused products for next-level skin support.”

Waxer Post Idea: “Skincare science not just for the face” 👉 Talk about:

• Post‐wax skin benefits from good skincare too ,  so if your wax clients are investing in their skin, you can mention skincare ingredients like isomers as part of the conversation.

• Suggest a gentle isomer-rich gel/cream that complements their waxing routine (especially for barrier repair). 💬 CTA: “Want the same high-tech skincare support for your skin between waxes? Ask me about my go-to isomer-infused product.”

Skincare collection (search index +80%)

Facial Post Idea: “How to build your perfect skincare collection (with pro help)” 👉 Talk about:

• Many clients search “skincare collection” when shopping or wanting to upgrade.

• Walk them through your recommended “core collection” for skin health: cleanser, exfoliant, serum, barrier cream, SPF.

• Emphasize that a professional will help tailor it vs. random online shopping. 💬 CTA: “Want help curating your skincare collection? Let’s book a skincare consultation and I’ll help you build your collection based on your goals + budget.”

Waxer Post Idea: “Your body needs a collection too” 👉 Talk about:

• Waxing clients often focus on the service but forget home care. Suggest building a “post-wax collection” (skin cleanser, mild exfoliant, barrier oil, SPF for body).

• Encourage a “body skincare collection” as part of their waxing program. 💬 CTA: “Ready to elevate your body skin care routine? Ask me about my favourite post-wax collection picks.”

Anti-Aging care routine 30’s (Breakout Search Topic)

Facial Post Idea: “Anti-aging for your 30s: what your skin really needs” 👉 Talk about:

• Targeted anti‐aging routine for clients in their 30s: slower collagen loss, lifestyle factors, prevention vs reversal.

• Talk about what you do in‐studio (facial treatments) + what you recommend for home (serum, retinol, peptides, barrier care). 💬 CTA: “In your 30s and ready to invest in your skin? Book a facial and let’s build your age-proof routine together.”

Waxer Post Idea: “Smooth skin is anti-aging too” 👉 Talk about:

• Waxing isn’t just hair removal, it’s part of a smooth, refined skin texture which aligns with anti-aging goals.

• Encourage clients in their 30s to consider waxing + body care as part of their holistic skin longevity. 💬 CTA: “Want to include body skin maintenance as part of your age-proof plan? Let’s schedule your wax + body care consultation.”

Microneedling before and after (+150%)

Facial Post Idea: “Microneedling reveal: what your clients are searching for” 👉 Talk about:

• Show before & after of microneedling (if you offer it) or explain the results clients want.

• Important to mention safety, especially considering the recent U.S. Food & Drug Administration (FDA) safety alert about certain uses of RF microneedling devices.U.S. Food and Drug Administration+1

• Position your studio as the safe, expert environment for microneedling rather than DIY or unclear services. 💬 CTA: “Curious about microneedling and real results? DM me to book a consultation and see if you’re a candidate.”

Waxer Post Idea: “Microneedling + body skin texture (yes, it applies!)” 👉 Talk about:

• While your main focus is waxing, clients interested in total skin surface improvement may also ask about microneedling for body/texture.

• Clarify: if you don’t offer it, you could refer or comment on what to look for in a safe provider,  this builds authority. 💬 CTA: “Want smoother skin from head to toe? Ask me how microneedling or other texture-improving treatments pair with your waxing routine.”

Lip blackheads (+100%)

Facial Post Idea: “Lip area skin concerns: yes, even the lips need care” 👉 Talk about:

• Clients searching “lip blackheads” means there is interest in lip area exfoliation, texture, barrier care around lips.

• Talk about treatments or home care tips for the lip perimeter (gently exfoliating, barrier repair, avoiding heavy comedogenic layers). 💬 CTA: “Struggling with texture or little blackheads around your lips? Book a facial and let’s give that lip area its own care moment.”

Waxer Post Idea: “Smooth skin around lips & face = smoother wax prep” 👉 Talk about:

• If you wax around the lip/face area (upper lip, chin, etc.), texture and blackheads can interfere with smooth results.

Suggest prepping the area (exfoliation, barrier hydration) ahead of wax for best outcome. 💬 CTA: “Getting ready for your upper-lip wax? Let’s chat how to prep that area for clean, smooth results.”

These are great for greenscreen Reels/TikTok. 

Or for a story idea. Your story slide sequence could look like:

1. Share a screenshot of the article.

2. Share a few slides of your opinion on it, either you filming yourself talking to the camera or an image with text pop-ups. 

3. If your goal is to increase engagement. -> Add a story sticker to get their opinion on it. Make sure to reply to those who engage with your sticker via dm.

📰 Relevant Articles

U.S. Food & Drug Administration Safety Communication: Potential Risks with RF Microneedling Devices (Oct 15, 2025) Click to read. 📖 Use this for: “Microneedling before and after” topic. Post Idea: “Beware the glamorous before/afters,  what your provider isn’t telling you about RF microneedling” 👉 Talk about:

• The FDA says serious complications (burns, scarring, fat loss, nerve damage) have been reported with certain uses of RF microneedling devices. U.S. Food and Drug Administration+1

• Emphasize the importance of choosing an experienced, licensed provider (you) for treatments. 💬 CTA: “Thinking of microneedling? Let’s talk about safe providers + realistic expectations.”

Why Halloween is a ‘master class’ for retailers (via Retail Dive) Click to read. 📖 Use for: “Skincare collection” or “anti-aging in 30s” topic, especially if you sell retail products in your studio or promote pre-holiday menus. Post Idea: “Why your pre-holiday skin plan deserves the same strategy retailers use for Halloween” 👉 Talk about:

• The article explains how Halloween drives experiential retail and how brands use timing/seasons to push collections.

• Relate that to your strategy: building a skincare collection, offering pre-holiday facial packages, etc. 💬 CTA: “Ready for your holiday glow and retail-ready routine? Book ahead ,  spots fill as quickly as retail trends.”

What Comes After the ‘Clean Girl’? (Business of Fashion, Oct 22 2025) 📖 Read here

Post Idea: “You Don’t Need a Trend to Validate Your Skin” 👉 Talk about:

• The Clean Girl aesthetic is fading, and so is the idea that your worth is tied to a perfectly minimal routine or filter-free glow.
  

• Remind your audience that skincare isn’t about fitting an aesthetic, it’s about feeling comfortable and confident in their own skin.
  

• Use this as a chance to talk about building routines around needs, not trends, and how professional guidance keeps clients grounded in what actually benefits their skin. 💬 CTA: “You don’t need to chase a trend to have great skin. Let’s create a plan that works for you, not the algorithm.”

Dermatologists Say This Is the Best Night-time Skincare Routine to Fight Wrinkles, Dark Spots, and More (Women’s Health Mag) Click to read. 📖 Use for: “Anti-aging care routine 30s” or “isomers skincare” topic. Post Idea: “Nighttime routine break-down: what dermatologists recommend + how I tailor it in my studio” 👉 Talk about:

• Break down the dermatologist-recommended steps (cleanse, treat, protect, restore) and why each matters.

Explain how you integrate these into your services + retail product recommendations for clients in their 30s. 💬 CTA: “Want a personalized night-time routine that works? I’ll help you build one + show you how our treatments support it.”