Check out the Calendar below for any key hashtags or social media awareness months.
Key Themes:
Holiday Glow Season ✨
Barrier Support & Winter Skin Health
Giftable Treatments & Retail
End-of-Year Reflection & Gratitude
Fresh Start Skin Goals for the New Year
Promos
Holiday Packages, Kits & Bundles
Story Sticker Ideas for December
November 29
Small Business Saturday
Prompt: Nothing lifts your look like a fresh brow wax ✨
Question: How much do you love supporting small businesses?
Emoji Slider: 💕➡️💛
November 30
Facial Waxing
Prompt: Facial waxing = smoother skin, smoother confidence ✨
Quiz Q: What’s one bonus benefit of facial waxing?
Smoother makeup application ✅
More oil production
Increased irritation
December 1
Pre-holiday Check-In
Share a quick Reel highlighting how you are feeling as the Holiday season approaches. Use a prompt to ask your viewers how they are feeling as well.
STORY STICKER: Question Box. Ask your community how they are feeling.
December 2
Giving Tuesday
Share your waxing gift certificate specials or holiday packages. Promote services like Brazilian wax packages, full-body bundles, or maintenance memberships. Use hashtag #GivingTuesday
STORY STICKER: Poll - "Gifting waxing services this year? 🎁 Yes 🤔 Great idea!"
December 3
Trending Topic - Hair Removal
Searches increased by +70% Discuss why professional waxing is superior to at-home methods: proper technique, skin safety, better results, and longer-lasting smoothness. Educate on what sets you apart.
STORY STICKER: Question Box - "What's your biggest hair removal frustration?"
December 4
Winter Waxing Myths
Address common myths: "Don't wax in winter," "It hurts more in cold weather," "Hair grows back faster in winter." Share the truth and why winter is actually ideal for waxing maintenance.
STORY STICKER: Quiz - "True or False: You shouldn't wax in winter"
December 5
Winter Waxing Skin Prep
Discuss how dry winter skin affects waxing and your pre-wax recommendations: gentle exfoliation, proper hydration, avoiding hot showers before appointments.
STORY STICKER: Poll - "Do you prep your skin before waxing? 💪 Always 🤷 Didn't know to"
December 6
Client Question - “Why do I get so many ingrowns in the winter?”
Explain how dry skin, tight clothing, and lack of exfoliation contribute to winter ingrowns. Share your prevention protocol and recommended products {INSERT YOUR INGROWN PREVENTION PRODUCTS}.
STORY STICKER: Emoji Slider - "How bad are your ingrowns? 😊 (none) to 😫 (constant struggle)"
December 7
National Handwashing Week Begins (until the 13)
Highlight your sanitation standards: hand hygiene between clients, glove protocols, and how proper hygiene protects both client and practitioner.
STORY STICKER: Poll - "Do you notice your waxer's hygiene practices? 👀 Always 🤷 Never thought about it"
December 8
Winter Waxing After-Care
Share your post-wax winter protocol: avoiding hot water, using gentle moisturizers, the 24-hour rule, and products that won't irritate freshly waxed skin {INSERT YOUR AFTERCARE PRODUCTS}.
STORY STICKER: Question Box - "What's your biggest post-wax concern?"
December 9
Brazilian Prep for Beginners
First-timer guide: what to expect, pain management, proper length requirements (¼ inch), what to wear, and how to prepare mentally and physically.
STORY STICKER: Poll - "Have you tried a Brazilian wax? 💎 Yes 😰 Too scared"
December 10
Ingrown Hair Education
Deep dive into what causes ingrowns, the difference between ingrowns and folliculitis, and your professional extraction/treatment protocol.
STORY STICKER: Quiz - "What causes ingrown hairs? A) Waxing B) Dry skin C) Curly hair D) All of the above"
December 11
Hard Wax vs Soft Wax
Educate on the differences: when to use each, benefits for different body areas, skin sensitivity considerations, and why you choose {INSERT YOUR PREFERRED WAX TYPE/BRAND}.
STORY STICKER: Poll - "Do you know the difference? 🤓 Yes 🤷 Nope"
December 12
Holiday Prep Appointment Reminders
Remind clients to book before holiday travel and events. Discuss timing: waxing 2-3 days before events for optimal results and reduced redness.
STORY STICKER: Link - "Days until holiday parties! Book your wax ✨"
December 13
Smooth Skin Exfoliation Prep
Explain proper exfoliation techniques between appointments: chemical vs. physical, how often, and what to avoid. Recommend {INSERT YOUR EXFOLIATION PRODUCTS}.
STORY STICKER: Quiz - "How often should you exfoliate between waxes? A) Daily B) 2-3x/week C) Weekly"
December 14
National Free Shipping Day
Promote your retail aftercare products or gift certificates. Share holiday specials on waxing packages or maintenance bundles such as a free shipping coupon code live for 24 hours only.
STORY STICKER: Link sticker - "Shop aftercare essentials 🛍️"
December 15
Waxing Pain MGMT
Share your professional tips: proper breathing, numbing options, timing with menstrual cycles, and why experienced technique matters for comfort.
STORY STICKER: Emoji Slider - "Rate your waxing pain tolerance: 😌 (barely feel it) to 😭 (so painful)"
December 16
Body Positivity
Discuss creating a safe, judgment-free space. Address client insecurities and why professionals see bodies clinically, not critically.
STORY STICKER: Question Box - "What makes you feel most comfortable during waxing?"
December 17
Winter Clothing & Waxing
Discuss how tight winter clothing (leggings, tights, boots) can cause irritation and ingrowns. Recommendations for post-wax clothing choices.
STORY STICKER: Poll - "Do you wear loose clothing after waxing? 👖 Always 🤷 Never knew to"
December 18
Consistency Is Best!
Educate on the hair growth cycle and why regular 4-6 week appointments lead to finer regrowth, less pain, and better long-term results.
STORY STICKER: Quiz - "How often should you wax? A) Every 2 weeks B) Every 4-6 weeks C) When hair is long"
December 19
Sensitivity Concerns
Address concerns for sensitive skin: choosing the right wax, pre-treatment prep, avoiding certain products (retinols, acids), and post-wax soothing.
STORY STICKER: Poll - "Do you have sensitive skin? 🌸 Yes 💪 Nope"
December 20
Winter Facial Waxing
Discuss how to safely wax face during dry winter months: brow, lip, chin, sideburns. Address concerns about irritation and {INSERT YOUR FACE WAX PRODUCTS}.
STORY STICKER: Question Box - "What facial area do you wax?"
December 21
WINTER SOLSTICE - FIRST DAY OF WINTER
Complete winter waxing guide: combating dry skin, preventing ingrowns in cold weather, moisturizing without clogging follicles, timing appointments, and your winter waxing protocol.
STORY STICKER: Emoji Slider - "How's your winter waxing routine? ❄️ (struggling) to ✨ (on point)"
December 22
WAXING CONTRAINDICATIONS
Educate on when NOT to wax: retinol use, recent sun exposure, certain medications, skin conditions. Why professional consultation matters.
STORY STICKER: Quiz - "Can you wax while using retinol? A) Yes B) No C) Wait 5-7 days"
December 23
LAST-MINUTE GIFT IDEAS
Promote gift certificates, aftercare product bundles, or package deals. Perfect for last-minute holiday shopping.
STORY STICKER: Link sticker - "Gift smooth skin! 🎁"
December 24
CHRISTMAS EVE - SELF-CARE REMINDER
Remind followers that smooth skin is self-care. Encourage booking New Year appointments for fresh starts.
STORY STICKER: Poll - "Treating yourself to a wax before NYE? ✨ Yes 🎉 Should I?"
December 25
CHRISTMAS DAY - GRATITUDE POST
Thank your community for trusting you with their waxing needs. Share a memorable client story (with permission) or funny waxing moment from 2025.
STORY STICKER: Question Box - "What do you love most about getting waxed?"
December 26
NATIONAL THANK YOU NOTE DAY / BOXING DAY
Write a heartfelt thank you to your loyal clients. Reflect on your growth this year and tease 2026 plans.
STORY STICKER: Emoji Reaction - "How smooth has 2025 been? 😍✨💪"
December 27
NATIONAL THANK YOU NOTE DAY / BOXING DAY
Discuss common errors: shaving between appointments, using wrong products, skipping exfoliation, not disclosing medications.
STORY STICKER: Poll - "Guilty of shaving between waxes? 🙈 Sometimes 💪 Never"
December 28
AT-HOME CARE BETWEEN APPOINTMENTS
Share your recommended routine: gentle cleansing, exfoliation schedule, moisturizing, ingrown prevention, and products to use {INSERT YOUR RETAIL PRODUCTS}.
STORY STICKER: Quiz - "What's the #1 at-home waxing care tip? A) Exfoliate B) Moisturize C) Both"
December 29
NEW YEAR WAXING GOALS
Encourage clients to commit to consistent waxing schedules in 2026. Benefits of maintenance: smoother skin, finer regrowth, easier appointments.
STORY STICKER: Question Box - "What's your waxing goal for 2026?"
December 30
BOOKING YOUR 2026 APPOINTMENTS
Remind clients to book their January appointments now. Discuss the importance of staying on schedule for best results.
STORY STICKER: Poll - "Ready to commit to regular waxing in 2026? 💎 Yes 🤔 Convince me"
December 31
NEW YEAR'S EVE - FRESH START
"New Year, Smooth Start" messaging. Promote New Year specials, packages, or first-time client offers for 2026.
Link sticker - "Start 2026 smooth! Book now ✨"